Canadian Premier League new boys Atlético Ottawa have unveiled their first set of shirts for the delayed 2020 season.
The capital city outfit will mirror the famous Rojiblancos colours of their parent club from 5,686 km across the Atlantic ocean, La Liga giants Atlético Madrid.
Atlético Ottawa’s inaugural kit is made by Macron as part of their league-wide deal to supply the CPL, whose second season has been delayed by the impact of Covid-19 in North America.
Macron could hardly have plumped for any colour scheme other than the red and white stripes of Atléti, but have bestowed a little more blue to the shirts, apparently in tribute to the city’s famous Rideau Canal.
Strangely, Atlético Ottawa will be the only one of the CPL’s eight teams not to wear white shorts and socks when they eventually kick-off their campaign, instead choosing to wear the blue of their more illustrious Madrid backers.
The shirts are completed by the placement of their new badge, itself an adaptation of that worn by Diego Simeone’s men in Madrid.
The club fills the void left after USL Championship side Ottawa Fury upped-sticks and moved to Miami, and there will be those who will have hoped the new boys would have adopted the red and black traditionally worn by sporting outfits from Canada’s first city.
Perhaps those more familiar Ottawa colours will arrive with the launch of their away kit, but as debut releases go, this fits Atlético Madrid’s clear brief to expand their brand and market into North America.